How to use Multilogin for traffic arbitrage
For anyone working in traffic arbitrage, running multiple accounts – for many, into the 100s or more – is crucial to success in a competitive and unpredictable industry. However, with third-party websites clamping down on the practice, it can seem like it’s only a matter of time until your business falls prey to account bans.
We explore how Multilogin helps you to overcome these risks and scale fast and far.
Run 1000s of accounts
Rise above the competition with 1000s of accounts to grow quality traffic
Scale your reach
Gain unbeatable reach with multiple accounts to re-serve to different segments
Effortlessly collaborate
Work with teams by securely sharing accounts, controlling permissions and more
Grow with automation
Powerfully extend your capabilities by automating time-consuming tasks
In-depth analysis: How does traffic arbitrage work?
Traffic arbitrage is the process of purchasing traffic and simultaneously reselling at a higher price. By ‘reselling’, this generally means driving the traffic to a website or landing page on which you have sold advertising space, or by sending directly to a publisher’s page on which they have their own ads.
Popular traffic sources include teaser and banner networks and contextual advertising.
The difference between the cost of acquiring this traffic and the eventual income from the purchases made by this traffic – bearing in mind that the majority will be unlikely to convert – is your profit, so this must be significant enough to be successful.
Ultimately, this will come down to two areas.
The first is the quality of the advert and landing page: does it lay out a clear proposition, with a compelling reason for purchase?
The second is the quality of the traffic itself. Is it hot traffic – where they are receiving contextual advertising that fits a desire they’ve already evidenced through their search – or is it cold traffic, where they were not originally looking for the product or service you’re redirecting them to?
This really is a game of numbers.
Because of the unpredictability of traffic quality – both in terms of its volume and its conversion rates – you need to be well spread to start building up a viable business. Relying on a few sources is a risky strategy, especially when you add in the dangers of account bans.
As we have explained above, websites have increasingly sophisticated ways of detecting what they consider to be suspicious behavior, including through the smallest of inconsistencies in your browser fingerprint. The moment this is flagged, there is a high probability you will find your account banned.
The key here is that each account must seem like it comes from a genuinely separate identity – and this is why so many arbitrage entrepreneurs rely on Multilogin for the stability of their business. Through our software, you can create hundreds or even thousands of virtual browser profiles that are understood as completely native, independent browser fingerprints by third parties. They are completely segregated, so they do not leak identifying factors, cookies and so on between themselves. This way, you can be confident that your business is built on a much firmer foundation – rather than wondering if it’s just a matter of time.
How Multilogin helps:
- Separated browser environments
- Native browser fingerprints
- Automate manual processes
- One-click account creation
- Specialist, multilingual support
Create and manage thousands of completely separated virtual browser profiles that do not leak data, history or information between each other.
Rather than suspiciously blocking sites from reading your fingerprint, Multilogin replaces it with a completely native new one that appears as a genuine separate device.
Use automation to quickly create, change and delete accounts in bulk, carry out manual routine tasks, manage ads and more.
Scale fast by creating an account in a matter of seconds, and use tools such as CookieRobot to build your account history automatically.
Enjoy in-app live chat support in English, Russian and Chinese and over 60 specialist written and video guides in our Knowledge Base.
Find out how to stop account bans, break free of the restrictions of physical devices with Multilogin and scale your business effortlessly.
Adam Collard
CEO, Rocket31
Akshay Sharma
CEO at Fubee Media